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  • 1
    Electronic Resource
    Electronic Resource
    FOCUS: Key Issues in Ethical Investment (1993)
    Oxford, UK : Blackwell Publishing Ltd
    Business ethics 2 (1993), S. 0 
    Details
    ISSN: 1467-8608
    Source: Blackwell Publishing Journal Backfiles 1879-2005
    Topics: Philosophy , Economics
    Notes: Welcome precision is brought to the idea, history, types and motives of ethical investment in what will become an authoritative review of the subject. Marc Cooper is a postgraduate researcher at the European Business Management School, University of Wales, and Bodo Schlegelmilch, recently British Rail Professor of Marketing there, has recently been appointed Professor of Marketing at the American Graduate School of International Management (Thunderbird), Phoenix, Arizona.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1111/j.1467-8608.1993.tb00047.x
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    Paper (German National Licenses)
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  • 2
    Electronic Resource
    Electronic Resource
    Explaining export development through psychic distance: enlightening or elusive? (1998)
    Bingley : Emerald
    International marketing review 15 (1998), S. 357-372 
    Details
    ISSN: 0265-1335
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: The concept of psychic distance has gained widespread theoretical recognition as a predictor of export behaviour. However, the empirical validation of the concept remains patchy and contradictory in terms of the results obtained. Consequently, this paper attempts to shed fresh light on the empirical usefulness of the psychic distance concept. First, a wider assessment base is offered through the development of two new US samples. Subsequently, the US findings are compared with previous empirical evidence from Japan, Germany, Finland and Austria. Taken collectively, the results call into question the practical value of the current operationalisation of psychic distance in explaining export behaviour and provide pointers for required conceptual and measurement improvements.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/02651339810236353
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    Paper (German National Licenses)
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  • 3
    Electronic Resource
    Electronic Resource
    Psychic distance: a concept past its due date? (2000)
    Bingley : Emerald
    International marketing review 17 (2000), S. 169-173 
    Details
    ISSN: 0265-1335
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Reflects on the comments made by Evans et al. concerning a previously published article by the authors in IMR, but only partly concurs with their conclusions. As to the interpretation of the results, maintains that the contradictory empirical evidence prevents a meaningful use of the construct. In terms of the operationalisation, partly agrees with Evans et al., but argues that a more complete operationalisation of psychic distance would only be sensible if one is willing to drop the idea of using psychic distance as a summary indicator.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/02651330010322723
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    Paper (German National Licenses)
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  • 4
    Electronic Resource
    Electronic Resource
    Viewpoint: marketing in the information age - can we plan for an unpredictable future? (1998)
    Bingley : Emerald
    International marketing review 15 (1998), S. 162-170 
    Details
    ISSN: 0265-1335
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Asserts that new technology will completely change the business environment as we know it. Highlights the interrelated changes that are already occurring: mushroom companies; virtual enterprises; electronic markets; blurring industry boundaries; and "fragvergence" of cultural differences. Outlines the implications for marketing management. For instance, suggests that the majority of all marketing activities will have to be international, as target groups are scattered throughout different countries; market research on the Internet will increase in importance; efficient and quick promotion of ideas, business concepts and services is essential; enhanced customer intimacy; and reduction of price flexibility.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/02651339810220990
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    Paper (German National Licenses)
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  • 5
    Electronic Resource
    Electronic Resource
    A cross-cultural study of the role of religion in consumers' ethical positions (2005)
    Bingley : Emerald
    International marketing review 22 (2005), S. 531-546 
    Details
    ISSN: 0265-1335
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Purpose - Previous studies have looked at how socio-economic and political factors play a role in consumers' ethical positions, but few have considered the role of religion which is a major driver of ethics. This paper seeks to address this. Design/methodology/approach - From a survey of over 700 consumers this paper explores the similarities and differences between consumers' ethical positions in three different religions namely; Christian (from three countries), Islam, and Buddhism. Findings - It was found that a reduced item scale measuring the two factors of Forsyth's idealism and relativism was applicable in all five religions, but variations were seen because of religious teachings. In particular, Austrian Christians were significantly less idealistic and relativistic than all other religions, even other Christians from the United States and Britain. Research limitations/implications - The results have implications for measuring ethical positions internationally and for developing ethically based marketing messages and products. Originality/value - The paper shows for the first time how ethical positions are affected by religions and should be of interest to marketers involved in ethics research and ethical marketing.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/02651330510624372
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    Paper (German National Licenses)
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  • 6
    Electronic Resource
    Electronic Resource
    A comparative analysis of the affinity card market in the USA and the UK (1995)
    Bingley : Emerald
    International journal of bank marketing 13 (1995), S. 12-23 
    Details
    ISSN: 0265-2323
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Compares the affinity credit card markets in the USA and the UK,focusing on the members of the partnership trio: charities, card issuersand cardholders. The affinity card market in both the USA and the UK isexpanding rapidly. Explores the motivations for entering thepartnerships and the satisfaction derived from the partnerships.Discusses the results in the light of an increasing deregulatedmarketing environment permitting foreign credit card issuers entry intothe UK market.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/02652329510092176
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    Paper (German National Licenses)
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  • 7
    Electronic Resource
    Electronic Resource
    Reactions to unethical consumer behavior across six countries (2004)
    Bradford : Emerald
    Journal of consumer marketing 21 (2004), S. 254-263 
    Details
    ISSN: 0736-3761
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Examining individual tolerance for unethical consumer behavior provides a key insight to how people behave as consumers worldwide. In this study, consumer reactions to 11 unethical consumer behavior scenarios are investigated using sample data from Austria, Brunei, France, Hong Kong, the UK, and the USA. Nationality is found to be a significant predictor of how consumers view various questionable behaviors. Gender is not a significant predictor, while age and religious affiliation are found to be significant predictors of consumer ethical perceptions. The study identifies distinct consumer clusters based on their perceptions of consumer unethical behavior. Implications of the findings are discussed and future research directions are provided.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/07363760410542165
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    Paper (German National Licenses)
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  • 8
    Electronic Resource
    Electronic Resource
    The relative importance of ethical and environmental screening: implications for the marketing of ethical investment funds (1997)
    Bingley : Emerald
    International journal of bank marketing 15 (1997), S. 48-53 
    Details
    ISSN: 0265-2323
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Ethical investment funds are among the fastest growing investment vehicles in the UK. Explores some of the environmental changes leading to the popularity of these funds and briefly reviews some of the screening criteria used to establish ethical portfolios. Based on a sample of 172 investment professionals, analyses the relative importance of ethical and environmental screening compared to the traditional yardsticks of liquidity, return and risk. Discusses implications for the marketing of ethical investment funds and identifies future research directions.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/02652329710160457
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    Paper (German National Licenses)
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  • 9
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    Corporate Institutionalization of Ethics in the United States and Great Britain (1993)
    Dordrecht : Periodicals Archive Online (PAO)
    Journal of Business Ethics. 12:4 (1993:Apr.) 301 
    Details
    ISSN: 0167-4544
    Topics: Philosophy , Economics
    URL: http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pao:&rft_dat=xri:pao:article:m089-1993-012-04-000006
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  • 10
    Electronic Resource
    Electronic Resource
    Responses to different charity appeals: the impact of donor characteristics on the amount of donations (1997)
    Bradford : Emerald
    European journal of marketing 31 (1997), S. 548-560 
    Details
    ISSN: 0309-0566
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Posits that, at a time when demand for charity services is increasing and donations to charity are remaining static, careful administrative use of funds and accurate targeting of likely donors are vital for charities' survival. Utilizes empirical data from a nationwide survey of donating behaviour to identify whether different characteristics of donors affect the levels of donation to various methods of prompted giving. Also provides suggestions as to how these characteristics may be utilized in streamlining future fund-raising strategies.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/03090569710176574
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