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  • 1995-1999  (5)
  • 1
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    Journal of consumer marketing 12 (1995), S. 11-19 
    ISSN: 0736-3761
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Brand equity is very important to marketers of consumer goods andservices. Brand equity facilitates in the effectiveness of brandextensions and brand introductions. This is because consumers who trustand display loyalty toward a brand are willing to try to adopt brandextensions. While there have been methods to measure the financial valueof brand equity, measurement of customer-based brand equity has beenlacking. Presents a scale to measure customer-based brand equity. Thecustomer-based brand equity scale is developed based on the fiveunderlying dimensions of brand equity: performance, value, social image,trustworthiness and commitment. In empirical tests, brands that scoredhigher on the customer-based brand equity scale generally had higherprices. Discusses the implications for managers.
    Type of Medium: Electronic Resource
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  • 2
    ISSN: 1399-3054
    Source: Blackwell Publishing Journal Backfiles 1879-2005
    Topics: Biology
    Notes: In the present investigation, an attempt has been made to understand the mechanism of light signal transduction in regulation of steady-state transcript levels of the plastid genes psbA, psaA and rbcL in rice (Oryza sativa L. ssp. indica cv. Pusa 169) seedlings. Red light irradiation of 5-day-old etiolated seedlings for 5 min upregulates the transcript levels of the above-mentioned plastid genes, while far-red light exposure subsequent to red light reverses this effect, indicating the involvement of phytochrome(s). Ca2+ and the Ca2+ ionophore, A23187 increase the level of transcripts in the dark-grown seedlings. Ca2+ chelators (EGTA and BAPTA) as well as Ca2+ channel blockers (nifedipine and verapamil) suppress the accumulation of all transcripts in light. This suggests the involvement of Ca2+ in the photoregulation of plastid genes. Okadaic acid, a specific inhibitor of protein phosphatase 1 and 2A (PP1 and PP2A), and sodium fluoride (NaF), a general inhibitor of protein phosphatases, significantly prevent the light-induced increase in transcript levels of the plastid genes. Staurosporine, a protein kinase inhibitor, causes an increase in the transcript levels in darkness and a further enhancement in conjunction with light. The results suggest that light signal transduction downstream to phytochrome(s) involves Ca2+ and phosphorylation for controlling the pattern of plastid gene expression. Phosphorylation inhibits light-activated gene expression in chloroplasts.
    Type of Medium: Electronic Resource
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  • 3
    Electronic Resource
    Electronic Resource
    Springer
    Annals of mathematics and artificial intelligence 23 (1998), S. 1-26 
    ISSN: 1573-7470
    Source: Springer Online Journal Archives 1860-2000
    Topics: Computer Science , Mathematics
    Notes: Abstract Overgeneralization is a major issue in the identification of grammars for formal languages from positive data. Different formulations of generalization and specialization strategies have been proposed to address this problem, and recently there has been a flurry of activity investigating such strategies in the context of indexed families of recursive languages. The present paper studies the power of these strategies to learn recursively enumerable languages from positive data. In particular, the power of strong-monotonic, monotonic, and weak-monotonic (together with their dual notions modeling specialization) strategies are investigated for identification of r.e. languages. These investigations turn out to be different from the previous investigations on learning indexed families of recursive languages and at times require new proof techniques. A complete picture is provided for the relative power of each of the strategies considered. An interesting consequence is that the power of weak-monotonic strategies is equivalent to that of conservative strategies. This result parallels the scenario for indexed classes of recursive languages. It is also shown that any identifiable collection of r.e. languages can also be identified by a strategy that exhibits the dual of weak-monotonic property. An immediate consequence of the proof of this result is that if attention is restricted to infinite r.e. languages, then conservative strategies can identify every identifiable collection.
    Type of Medium: Electronic Resource
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  • 4
    Electronic Resource
    Electronic Resource
    Springer
    Methods in cell science 21 (1999), S. 73-78 
    ISSN: 1573-0603
    Keywords: Cell cycle ; Plant cell system ; Synchronization
    Source: Springer Online Journal Archives 1860-2000
    Topics: Biology
    Type of Medium: Electronic Resource
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  • 5
    Electronic Resource
    Electronic Resource
    Springer
    Methods in cell science 18 (1996), S. 75-81 
    ISSN: 1573-0603
    Source: Springer Online Journal Archives 1860-2000
    Topics: Biology
    Type of Medium: Electronic Resource
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