Electronic Resource
Oxford, UK
:
Blackwell Publishing Ltd
Human communication research
4 (1977), S. 0
ISSN:
1468-2958
Source:
Blackwell Publishing Journal Backfiles 1879-2005
Topics:
Media Resources and Communication Sciences, Journalism
Notes:
This paper reports the results of the development of a self-report measure of innovative-ness. The utility of such an instrument in human communication research is discussed, together with issues relating to its reliability, validity, and association with social desirability.
Type of Medium:
Electronic Resource
URL:
http://dx.doi.org/10.1111/j.1468-2958.1977.tb00597.x
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